About TRÆUR – Scandinavian Wooden Watches with Purpose

TRÆUR is a Danish brand that blends style with environmental responsibility. We offer a selection of wooden watches that do more than tell time—they tell a story. For every watch sold, we plant a tree in South America, contributing to reforestation and sustainable development.

Our mission is simple: One Watch, One Tree. We believe in connecting people with products that reflect a deeper purpose, combining Scandinavian elegance with global impact.

Join us in making time matter—for you and for the planet.
Explore our collection of wooden watches, designed in Denmark with natural materials and crafted to reflect our One Watch, One Tree mission.